SHHHHHH, don't tell anybody, but, I know the secret.
It all started with a simple shopping spree. I had decided to surprise my wife with a new purchase of special clothing essentials from every man's dreamiest of feminine wardrobe stores.
Yes, it was Victoria's Secret.
After spending a few hours there, I mean, a few minutes, something became very apparent to me. It was very obvious to anyone with a trained eye and the gift of observance. It became very apparent that I was the only man in a store mainly comprised of women who was shopping alone.
At that moment, I could sense it. Obviously, I was Ted Bundy, Osama Bin Ladin and Sadam Hussein, all rolled into one.
Now, I'm being humorous, but every man who has embarked upon a shopping mission such as this can empathize with me.
Should I get cotton? Should I get satin? Should I get silk? What about lace? Of course, you have to touch the cloth and check the size to find just the right purchase, which causes even more feelings of suspicion as you lift each garment from the table it is displayed on. "I sure hope they don't think I'm some kind of pervert", I remember thinking.
After several, seemingly unapproachable moments, a young lady decided she would close the chasm that existed between us and, sheepishly I might add, ask if I needed some help. In this store where every piece of clothing is practically of an intimate nature, she assisted me in finding the sizes I needed.
Through all my humorous discomfort something began to dawn on me. While I didn't go in on a mission of finding out what Victoria's Secret "secret" is, I think this experience may have disclosed it.
Stay with me a few minutes and I will share with you what I think.
It is something that seems to have been misplaced in our desensitized sexually liberated culture.
THE SECRET
Let's say that someone walks up to you and hands you the keys to two different cars. One of those cars is an old Subaru Justy and the other a brand new Ferrari. Do you think you might handle the Ferrari a little different than you would the Justy?
Of course you would, we all would.
We would probably wash the Ferrari a lot more. We would probably make sure the Ferrari was garage kept. While we may let just anybody drive the Justy, the Ferrari would be virtually unattainable for anyone to drive.
What's the difference?
VALUE!
We always treat differently what we - continued below ...